Senior Vice President, Digital Marketing and Business Intelligence
With over a decade of experience in leveraging the power of data analytics to deliver customer-centric strategies and sustainable business impact, Danny Bowen has a proven track record of leading measurement, attribution, and profitability strategies. Most recently, Danny served as Head of Measurement at Google where he led the data privacy and marketing measurement strategy for a $15B+ business with 400+ clients across six industry verticals. Prior, he spent four years at Rent.com where he led the ground-up development of an in-house digital marketing agency and an automated digital advertising platform for the multi-family industry. Danny earned his MBA from the University of Chicago’s Booth School of Business, as well as his BS and MS in Electrical & Computer Engineering from Clemson University and the Georgia Institute of Technology, respectively.